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Work
Experience

Jan 2018 - Present

Senior Digital Content Writer | Woodstream Corp.

  • Continuing to perform all writing, proofreading, and other primary duties from the previous role as Digital Content Writer. 

  • Managing social media and paid social for 8 brands across multiple platforms. Brands saw a significant increase in engagements and impressions.

  • Generating invigorating social media content, posting 4-8 times weekly per account.

  • Coordinating with video production companies, assisted with scripts, and served as a producer onset to create 75+ marketing and how-to videos.

  • Creating and editing in-house how-to videos, plus sales videos for tradeshows.

  • Developed and managed an influencer program for 5 brands.

  • Training and overseeing other Digital Content Writers and marketing interns.

  • Managing budgets for paid social, influencers, video production, etc.

Dec 2015 - Dec 2018

Digital Content Writer | Woodstream Corp.

  • Wrote product content for brand sites, Amazon, Home Depot, and other retail partners.

  • Created guides, ebooks, and articles to educate consumers on relevant brand topics.

  • Developed a consistent voice to build a presence as an authority in brands' respective pest control and outdoor living niches.

  • Utilized the CMS to upload content and ensure a good user experience.

  • Used Google Analytics to report on initiatives and identify areas of improvement.

  • Coordinated with agencies on social media campaigns and posts.

June 2014 - Dec 2015

Smallwares Content Writer | WebstaurantStore

  • Used non-technical and technical writing skills to create SEO-friendly product content, buying guides, articles, and other relevant e-commerce materials.

  • Managed a long list of day-to-day tasks, as well as ongoing projects.

  • Attended webinars, tradeshows, and training to expand industry knowledge.

Jan 2014 - Aug 2014

Features Writer / Intern | Weddings Year Round

  • Interviewed local brides and business owners to produce spotlight articles.

  • Attended weddings as a judge and journalist for the seasonal cover contest.

  • Assisted at local wedding expos to network with vendors and brides.

  • Collaborated with editors and designers to develop print-ready content.

Aug 2013 - July 2014

Writer & Social Media Manager | HerCampus

  • Performed weekly interviews with featured students on campus.

  • Wrote 13 Campus Celeb profiles about notable students on campus.

  • Managed social media platforms, including Facebook, Instagram, Pinterest, and Twitter.

  • Increased the number of social media followers by more than double.

Education

2010 - 2014

Millersville University | Bachelor of Arts
English Minor, History Minor

My major and minor combination basically made me a research pro! 

​

As an English major, it started as the ongoing joke that I would always be available to proofread papers for those around me. Soon this became more than just a gag with my friends, and I began helping anyone and everyone who needed it with any paper-writing needs. 

 

I spent much of my four years bombarded with classmates seeking this help, allowing me to practice my editing and writing skills outside of my classrooms. I also witnessed the improved writing style of several of my repeated "clients," many of whom I can proudly say now confidently use semicolons, which was previously just abstract punctuation to them. In turn, I myself became a more confident writer as well.  

Skills
& Expertise

  • Content Creation

  • Technical & Non-Technical Writing

  • Social Media Management

  • Adobe Creative Suite

  • Canva

  • Sprout Social, Hootsuite, & Later Linkinbio

  • Video Production

  • Editing & Proofreading

  • HTML

  • Microsoft Office Suite

  • Google Analytics

  • Magento & WordPress

  • Planning & Organizing

  • Event Coordination

Image by Ergita Sela

Brittany is a talented writer and a creative individual. She consistently contributes beyond the original scope of projects. 

Mike D.

Brittany is a wonderful person and always so helpful. It is always a pleasure working with her.

Elijah G.

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